Another fun branding project in the books. And, this one was for an in-home bakery starting off by specializing in sugar cookies.
We began with three designs and honed in on one - a design that mixed pastel colors with the shape of the Midwest and looks like a sugar cookie. We tried several variations in different colors.
And, ultimately, the client picked the option that mixed dark brown, purple, and green with a welcoming and cheery visual for this new business!
